New program provides reduced parking rate for eligible hotel, restaurant, attraction and bar employees in lots across the city.
NASHVILLE, Tenn. (Sept. 22, 2026) – Parking Management Company (PMC), a national parking services provider based in Nashville, has partnered with the Nashville Convention & Visitors Corp (NCVC) and Greater Nashville Hospitality Association (GNHA) to establish a member exclusive parking program designed to support the hotel, restaurant, attraction and bar employees who help power Nashville’s hospitality and tourism industry.
Through the program, hospitality employees who are members of the NCVC and GNHA can park for $5 per visit at select PMC-operated locations in Nashville. The initiative supports the thousands of hospitality professionals who help keep Nashville’s hotels, restaurants and bars running and contribute every day to the city’s vibrant hospitality industry, economy and community.
The program demonstrates PMC’s ongoing commitment to using its parking network, technology and community partnerships to provide added value to the people and industries that help Nashville thrive.
“Nashville is our home, and we want to support the people who keep it thriving,” said Ron Coleman, chief operating officer at PMC. “This program is one way we can use our resources and partnerships to make a meaningful difference for hospitality employees, who are essential to the city’s success.”
“Hospitality is at the heart of what makes Nashville special, and it starts with the people who take care of our visitors every day in our hotels, restaurants, bars and attractions,” said Deana Ivey, President and CEO of the Nashville Convention & Visitors Corp. “We appreciate PMC’s support of our hospitality workers by making it easier for them to get to work each day and continue delivering the warm welcome Nashville is known for.”
The NCVC and GNHA will communicate redemption details directly to their members via email beginning Tuesday, Sept. 22, including participating parking locations, eligibility requirements and instructions for accessing the exclusive $5 flat rate.
“Our hospitality workforce is the backbone of an industry that supports businesses and communities throughout Nashville,” said Anne Elizabeth McIntosh, President and CEO of the Greater Nashville Hospitality Association. “Benefits that address everyday needs can make a meaningful difference for employees. We’re pleased to help connect our members and their teams with this new parking option and grateful to PMC for recognizing and supporting the people who keep Nashville’s hospitality industry moving.”
The hospitality industry generated a record $11.6 billion in visitor spending in 2025, accounting for more than one-third of all visitor spending statewide and ranking Davidson County first among Tennessee’s 95 counties. Visitors spent an average of $31.8 million a day in Nashville, supporting local businesses, generating tax revenue, creating jobs and reinforcing hospitality as one of the city’s largest industries.
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About Parking Management Company
Founded in 1992, Parking Management Company (PMC) is an employee-owned hospitality and commercial parking services provider headquartered in Nashville, Tennessee. PMC operates nationwide, serving hotels, commercial lots and garages, hospitals, casinos, event venues, and more. The company employs over 8,000 associates and partners with clients in more than 350 markets and 45 states. PMC has become a leader in the industry by combining a hospitality-driven service model with proprietary technology solutions that streamline and enhance the parking experience.
About Nashville Convention & Visitors Corp
The mission of the Nashville Convention & Visitors Corp and Visit Music City is to maximize the economic contribution of the convention and tourism industry to the community by developing and marketing Nashville as a premier destination. Visit www.visitmusiccity.com and follow @VisitMusicCity on social media.
About Greater Nashville Hospitality Association (GNHA)
Greater Nashville Hospitality Association (GNHA) provides a collective voice for one of the largest industries in the Greater Nashville area. GNHA represents the interests of the area’s lodging, dining and tourism establishments and related businesses involved in the hospitality industry. The organization advocates, communicates and educates on the positive impact travel and tourism have on the community and economy, while serving as a source of information, education and advocacy for Nashville’s hospitality industry.